Forget product placement, why not weave the product into the storyline of the television show itself?
The New York Times reports on the Lifetime Channel’s leap past mere product placement into making the advertiser an actual story element. In this case the television show called Lovespring International features a fictional dating sevice company which frequently refers [...]

Full-tilt

An interesting adrants post on the BigHeads Network which is an attempt to staff an agency without anyone from the ad business (except the president John Palumbo who has 15 years experience). While the notion of filling an agency with a Bike Courier, Furniture Designer, NBA player, Cardiologist, Atourney General, etc. is novel, it should [...]

It is time again to sharpen your Scissors and play against the world. The Annual Rock Paper Scissors International World Championships are happening again on Saturday, September 30th, 2006 in Toronto. Over 700 of the best RPS players from around the world inclulding Australia, New Zealand, Norway, Canada, and all over the US will be [...]

Shoes that talk to your iPod, so your iPod can talk to you. Serious geekery for runners. I normally think of Steve Mann and his crazy computer getup (sorry, Steve, but you really aren’t a cyborg) when I think of wearable computing, but I like Nike’s direction better as it has a little more style.
Where [...]